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  • Copywriter Services
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Copy Brief

To request a Copywriter Service, fill in the Copy Brief

Each copywriter service requires an initial copy brief. After you submit your copy request, I will study it and will send you a quote for what you want.

Not all fields are obligatory, but the more information you provide the more spot on my quote will be. A copy brief is not a fixed and final channel of communication. Depending on the copy project, we will most probably have to exchange emails and voice calls.

Instructions: Fill in the boxes below. Use plain casual English, as if it were a friendly conversation. Take your time with it. Enjoy it!
My copy brief approach is flexible and suited to your needs, allowing you to conclude to you preferences regarding to you short-term and long-term goals.

The more detail you include, the more targeted the deliverable will be. The deliverable will be designed to address your key objectives as these were communicated to me. Further communication via email or voice call may be required for best results!

Note: I may request a Strategy Statement from you, if the project requires it.

    COPY BRIEF

    Consider 2-3 day for revisions.
    E.g. brand or product awareness, conversion, lead geenration, lead nurture, announcement, launch, offer, upselling, etc.

    This helps me understand your viewpoint, your brand's strengths, weaknesses and opportunities for improvement.

    What's your vision? What's your story? Why are you in this type of business? What is your source of work satisfaction?

    Aside from what you sell, what makes your brand appealing to buy from? Why should someone buy anything (whatever it is) from YOU?


    Their persona, profile, demographic, needs, problems, fears, aspirations, etc. As much detail as you can give!

    E.g. visit a page, subscribe/follow, call/email, buy, watch video, etc.

    For example, KPI.



    E.g. structure, layout, text blocks, word limit, etc.


    The key to writing good copy is solid two-way communication and understanding.

    Note: I may request examples of similar work that your company has created, or copy from others that you'd like to use as examples. I may also require further information from you and your team, depending on the project's demands.
Submit Copy Brief

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